If you're getting In The Round's weekly newsletter, or checking out the site often enough, you'll see that for the month of December 50% of sales (not profits, sales) will go to the Stroke Clinic at the Royal Children's Hospital.
There's a few reasons for that.
Firstly, after the post about my friend, I feel more inspired to help those who helped Harri to get such a good outcome, with oodles of love, care, attention and intellect along the way.
Secondly, all this Christmas shopping momentum is making me a little ill(*), and I'd love to put some money towards something that really will matter. You see, this is the sort of thing that the Stroke Clinic deals with (excerpt from Harri's treating neurologist).
Stroke is among the top ten causes of death in children and it a major cause of disability. There is good evidence that medications to dissolve clots improve outcome if given within 3 hours of stroke onset. Less than 10% of adults present within 3 hours but the situation is far worse in children because stroke symptoms are under-recognised. A recent study at the Royal Children’s Hospital (RCH) found that median time to stroke diagnosis was 29 hours.
Strategies need to be developed to reduce time to diagnosis by improving knowledge of stroke symptoms amongst parents, general practitioners and paediatricians. The purpose of this study is to identify reasons for delayed presentation to hospital and to identify useful signs or symptoms to discriminate stroke from other brain problems. Parents of children recruited to RCH Registry will be interviewed and medical charts will be reviewed. A 12 month audit of children presenting to RCH with brain attacks will be performed to define the scope of conditions mimicking stroke.
This project will inform development of a stroke clinical pathway to enable rapid triage, medical assessment and neuroimaging to increase likelihood of children receiving thrombolytic treatment to reduce long term disability.
It just seems so obvious to me (well of course) that giving a fat cheque to Dr M, as I'll call him, and his team, to look into things like this is much more important than the myriad of gifts we all covet without real thought.
Oh, and the last reason. You guessed it.
(Photo courtesy of Trish Smith | Photography).
(*) Yes, I realise the hypocrisy. I run an online store for goodness sake! But I'm giving the cash away, so there.